Feb 17 2006
The UK's most recommended bank, first direct, has launched the latest issue of its popular e-ISA.
It has a fixed rate equivalent to five per cent until September 2006 after which point it will revert to the standard ISA rate.
The e-ISA requires a £1 minimum opening balance and has a maximum limit of £3,000 in each tax year. Customers can apply for the product online and there are no withdrawal or transfer fees.
All interest on the account is calculated daily and paid to the customer's e-ISA monthly.
Ben Dunn, first direct marketing head, said: "It's easy to forget the obvious: the time to save money is when you have some. A cash cushion is one of the comfiest things to own and it's not every day that you get to almost double your interest.
"With another edition of our market-leading e-ISA and a taxable e-Savings Account paying five per cent AER, we've shown that first direct is not just the best bank for customer service – we're also a seriously good home for savings."
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