Jun 17 2008
Around one-fifth of men in the UK think of themselves as being thrifty with their money, according a recent study.
Scottish Widows recently asked British men which TV character best reflects their attitudes towards finances and the most popular answer was found to be Ian Beale, who is well known for his penny-pinching ways on Eastenders.
The financial services firm has welcomed the findings but suggested that when it comes to saving for retirement, men and women need to ensure that they are not just being thrifty but are also setting their money aside regularly.
Mike Hoban, customer and brand marketing director of Scottish Widows, said: "There's no point in saving money now if they end up simply splashing it all at once in a few years' time.
"Putting a little aside each month and planning carefully for the future will stop them running into a financial crisis in later years."
One-third of the Britons aged in their 20s who spoke with American Express recently said they had no time to think about their efforts in saving for retirement.
